Pratama, W. A. and Djausal, G. P. (2023) “THE EFFECT OF SOCIAL MEDIA MARKETING, BRAND IMAGE AND RELIGUSITY ON THE PURCHASE DECISION OF BALI TRADITIONAL CLOTHING (STUDY ON VISITORS AND FOLLOWING INSTAGRAM LAKSMI_KEBAYABALI ACCOUNTS IN BANDAR LAMPUNG): PENGARUH SOCIAL MEDIA MARKETING, BRAND IMAGE DAN RELIGIUSITAS TERHADAP KEPUTUSAN PEMBELIAN BUSANA ADAT BALI (STUDI PADA PENGUNJUNG DAN PENGIKUT AKUN INSTAGRAM LAKSMI_KEBAYABALI) DI BANDAR LAMPUNG)”, Jurnal Kompetitif Bisnis, 1(2), p. 13. Available at: https://jkb.fisip.unila.ac.id/index.php/jkb/article/view/207 (Accessed: 4 June 2026).