PRAMESTI, Revianita Sekar Asri; WARDHIANTO, K Bagus. The Influence of Experiential Marketing and Service Quality on Customer Loyalty Through Customer Satisfaction (A Study On PT Bank Rakyat Indonesia (Persero) Tbk Bandar Jaya Office Branch). Jurnal Kompetitif Bisnis, [S. l.], v. 1, n. 7, p. 11, 2022. Disponível em: https://jkb.fisip.unila.ac.id/index.php/jkb/article/view/231. Acesso em: 9 jul. 2026.