Pratama, W.A. and Djausal, G.P. 2023. THE EFFECT OF SOCIAL MEDIA MARKETING, BRAND IMAGE AND RELIGUSITY ON THE PURCHASE DECISION OF BALI TRADITIONAL CLOTHING (STUDY ON VISITORS AND FOLLOWING INSTAGRAM LAKSMI_KEBAYABALI ACCOUNTS IN BANDAR LAMPUNG): PENGARUH SOCIAL MEDIA MARKETING, BRAND IMAGE DAN RELIGIUSITAS TERHADAP KEPUTUSAN PEMBELIAN BUSANA ADAT BALI (STUDI PADA PENGUNJUNG DAN PENGIKUT AKUN INSTAGRAM LAKSMI_KEBAYABALI) DI BANDAR LAMPUNG). Jurnal Kompetitif Bisnis. 1, 2 (Jul. 2023), 13.